Conceptual Blockbusting: A Guide To Better Ideas, Third Edition

Adams, James L

ISBN 10: 0201100894 / ISBN 13: 9780201100891

Published by Basic Books, 1986

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Seller Inventory # 5A6_1_0201100894

Bibliographic Details

• Title: Conceptual Blockbusting: A Guide To Better Ideas, Third Edition
• Publisher: Basic Books
• Publication Date: 1986
• Language: English
• ISBN 10: 0201100894
• ISBN 13: 9780201100891
• Binding: Paperback
• Edition: 3rd Edition
• Condition: very good

About this title

Synopsis

Now, twenty-five years after its original publication, Conceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. With new examples and contemporary references, Conceptual Blockbusting is guaranteed to introduce a new generation of readers to a world of new possibilities.