Connecting with the New Healthcare Consumer: Defining Your Strategy
Language: English
Published by McGraw-Hill, 2000
- Hardcover
- Used
Hardcover
Condition: Used - Good
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- Title
- Connecting with the New Healthcare Consumer: Defining Your Strategy
- Publisher
- McGraw-Hill
- Publication year
- 2000
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0071346724
- ISBN 13
- 9780071346726
Guide to the changes taking place in health care with the impact of Rx-to-OTC switches, increase in consumer health news coverage, the Internet as as educator and support group, and the rise of alternative medicine. For all healthcare professionals.
"Synopsis" may belong to another edition of this title.
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