Conquering Uncertainty: Understanding Corporate Cycles and Positioning Your Company to Survive the Changing Environment (Businessweek Books)

Finally-- a plan for strategic decision-making that explains why companies change, how they adapt, and how they grow. Eminent futurist and business consultant Theodore Modis helps every executive and manager think "long-term" when it comes to positioning their companies for survival in a hyper-competitive environment. Viewing enterprises as living organisms, he focuses on the evolution of companies over time, offering practical advice on what leaders should and shouldn't do in response to unpredictable market changes. This book will equip managers and executives with the tools to anticipate change and make the right decisions at the right time. ABOUT THE AUTHOR Theodore Modis (Crete, Greece) is president of Growth Dynamics, an international consulting firm. He is the author of Predications: Society's Telltale Signature Reveals the Past and Predicts the Future.

Anticipate change and make the right decisions at the right time. In his grounbreaking book, Predictions, Theordore Modis showed readers how to predict the unknown by looking into the past and projecting its lessons into the future. Now he takes his unique theories and explains how they can be applied to business-providing today's business people with a crystal ball for finding solutions to the challenge of today's everchanging, unpredictable, and volatile business environment. Praise for Theodore Modis and Predictions "Many business planners [will] turn to the volume for guidance."-The Financial Times. "Impressed by the power of natural growth curves, Modis applies them to everything from the progression of epidemics to the creative potential of geniuses."-Newsweek. "A fascinating technique for making forecasts."-The Futurist. "We have the technology now to forecast many social phenomena... I follow the work of Theodore Modis, who nicely sums up the case for the utility of predictions."-Kevin Kelly, wired.