This practical book presents a coherent, theoretical basis for the construction of valid and reliable questions for interviews and questionnaires. It integrates the empirical findings on question design reported in the social science literature and develops these insights. William Foddy outlines the problems that can arise when framing questions. He has written a broadly useful book for student and professional survey practitioners, particularly academic, government, and market researchers.

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Integrating the empirical findings on question design reported in the social science literature, this practical book presents a coherent, theoretical basis for the construction of valid and reliable questions for interviews and questionnaires.

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