Consumer Awareness Welfare and Protection : Problems and Prospects

Contents Preface 1 Awareness on consumer legislation and organizationPS Sumathi and R Devi 2 Consumers awareness and perception towards electric bikesPadmasani and N Thiyagu 3 Contribution of health care sector in protection and welfare of the peopleS Abhinaya and B Saranya 4 Effectiveness of consumer awareness advertisements in various mediaMuthupandian B and Velmurugan PS 5 Awareness level of rural people towards consumer protection movementM Sumathy and E Nixon Amirtharaj 6 Awareness level among consumersS Mahima and P Mohanasundari 7 Liberalisation of retail market and its impact on the consumersChacko Jose P 8 Service quality of supermarket for consumer retentionC Thilakam and T Samson Joe Dhinakaran 9 Role of media in consumer protectionBN Mallikarjuna 10 Consumer protection act--problems and prospectsRavindra Kumar and Amit Kumar 11 Cause and effect of OTC drugs consumption of cough syrup and cold tabletKM Devaraj and J Dineshbabu 12 Contribution of street food vendors for consumersFebin Ismail 13 Green consumerism enough to stomp out global warmingM Sumathy and N Vijayalakshmi 14 Consumer disputes redressal system under the electricity act 2003C Vethirajan and V Sacharoobavathy 15 Social responsibility of consumers in the present scenarioS Manikandan 16 Customer satisfaction on online bankingN Manimekalai and M Sudha 17 Consumer awareness and satisfaction on consumer disputes redressal forumR Nithya and KM Chinnadorai 18 Consumer behaviour and the global marketM Mathari and R Parvin Banu 19 The role of consumer dispute redressal commission in consumer grievancesSafeer Pasha M and Velmurugan PS 20 Role of LIC towards consumers welfareA Rama and P Then Rathi 21 Supply chain management practices on consumer health and welfareS Kanaka M Chinnadurai and M Chandrasekaran 22 Consumer protection for good governanceR Manju Shree and Ann Mary Jose 23 Service quality using transaction and image-based measurement scale for new private banksD Amrithavalli and M Sumathy 24 Consumers attitude towards consumer protection welfare measuresPP Shanthy and J Mahamayi 25 Awareness level of consumer protection actG Suganya 26 Ethics and corporate social responsibility of Indian industries on consumer behaviourM Jayarathnam and K Deviindra 27 Involvement of higher educational institutions in consumer protection and welfareMythili K 28 Consumerism in bankingN Ramachandran and V Rajasekar 29 Rural consumers problems and prospectsR Saminathan and N Rajesh 30 Customers perception towards electronic banking channelsG Santhiyavalli and B Sandhya 31 Customers attitude towards big bazaarG Ganesan and VT Dhanaraj 32 Impact of new competition regime in India upon the consumer interests--the need for a relook at the consumer protection act 1986Anuja A Deshpande 33 Rural consumerism in India--problems and prospectsRakesh Shankar R 34 Role of media in consumer protectionS Vijayanand 35 Adoption of mobile number portability MNPG Ganesan and HD Sadhanandan IndexThe book Consumer Awareness Welfare and Protection deals with the protection and promotion of consumers rights and welfare as it is basically a social and political necessity and essential for all round progress of the country The need of the hour is to educate the common consumers particularly those in rural areas who are more susceptible to exploitation Once they are educated and made aware of the schemes that have been drawn up for their benefit and also the redressal forum that is available the benefit of various schemes in true sense will reach the common consumers of the country Nowadays both public and private sectors are undertaking several policy initiatives schemes and incentives to ensure that consumers are provided with relevant information in order to avoid any kind of exploitation But many people are ignorant of their rights to get protected against the exploitation by so many others So when there is a forum for such redress of grievances there seems to be no such exploitation by many a.…