Consumer Behavior
Language: English
Published by Magnum Publishing LLC, 2016
- Hardcover
- Used
Seller: Biblios, frankfurt am main, hessen, GermanyBiblios
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Hardcover
Condition: Used
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- Title
- Consumer Behavior
- Author
- AI WANG
- Publisher
- Magnum Publishing LLC
- Publication year
- 2016
- Condition
- Used
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1682501965
- ISBN 13
- 9781682501962
"Consumer behavior is a study of this phenomenon will often focus on the psychological and other factors that motivate people to either buy a product or reject it in favor of some other option. It attempts to understand the decision-making processes of buyers, both individually and in groups such as how emotions affect buying behavior. This book examines the role of consumers as individuals and decision makers and explores the relationships between consumers and culture and looks at the impact of current trends, such as digital media and globalization, on consumer behavior."
"Synopsis" may belong to another edition of this title.
Biblios
frankfurt am main, hessen, Germany
4-star seller
AbeBooks seller since September 10, 2024
Shipping rates from Germany to U.S.A.
| Item | 25 to 45 business days | 8 to 14 business days |
|---|---|---|
| First item | US$ 11.15 | US$ 20.95 |
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