Consumer Psychology: Case Studies and Practice(Chinese Edition)

BAI YU LING

Language: English

Published by 经济日报出版社, 2024

7519613682 / 9787519613686

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Paperback. Pub Date: 2024-02 Pages: 213 Language: Chinese Publisher: Economic Daily Press This book studies the internal relationship between individual feelings. perceptions. emotions. will. needs. motivations. attitudes. self-concepts. lifestyles. and personality psychological characteristics and consumer psychology. analyzes the formation and behavioral performance of consumer psychology under the influence of social. cultural and marketing factors. and studies the formation mechanism from.

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Title
Consumer Psychology: Case Studies and Practice(Chinese Edition)
Author
BAI YU LING
Publisher
经济日报出版社
Publication year
2024
Condition
New
Binding
paperback
Language
English
ISBN 10
7519613682
ISBN 13
9787519613686

liu xing

Nanjing, JS, China

5-star seller

AbeBooks seller since April 7, 2009

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