Contemporary Case Studies in Health Communication: Theoretical and Applied Approaches

Contemporary Case Studies in Health Communication: Theoretical & Applied Approaches utilizes 28 cases on diverse topics in health communication to develop the reader’s critical thinking skills – thus helping them become more informed health care advocates. By focusing on a variety of topics and utilizing various methodological and theoretical approaches, readers are exposed to real world health complexities and challenged to consider multiple perspectives and resolutions to the cases.

To promote classroom discussion and debate, each author’s case conclusion has been omitted. By doing this, the reader is less likely to focus exclusively on only one resolution to the case or a “right” or “wrong” response.

Contemporary Case Studies in Health Communication:

• is designed for advanced undergraduate or master’s students in health communication and allied health programs.
• blends popular and academic writing styles that appeal to a wide-ranging audience with varying levels of expertise and interest in the chapter context, research methods, and featured chapter populations or characters.
• includes case studies that use quantitative, qualitative, and mixed-method studies.
• includes an abstract, keywords and key concepts, discussion questions, and explanatory endnotes in each chapter.
• features a complete instructor package, including author’s case conclusions, multiple choice questions, and essay questions for each chapter.