Bring economics to life with rich, practical examples that make concepts clear and intriguing. CONTEMPORARY ECONOMICS blends economic expertise and educational insights with comprehensive content, sound instructional design, and extensive print and media teaching tools. The book covers CEE's (Council for Economic Education) Standards completely and repeatedly. This text includes two chapters covering personal finance, including information on managing money and being a responsible consumer. A wealth of print, video, electronic, and online resources make it simple to address varied learning styles, use formal and informal assessment, and integrate technology where it makes sense to you.

About the Author

Dr. William A. McEachern began teaching large sections of economic principles shortly after joining the University of Connecticut. Several years later, he began offering teaching workshops around the country. The University of Connecticut Alumni Association conferred on him its Faculty Excellence in Teaching Award in 2000. He previously won the Association's award for Distinguished Public Service. Dr. McEachern has published books and monographs on public finance, public policy and industrial organization, including MANAGERIAL CONTROL AND PERFORMANCE (D.C. Heath and Company). His research has also appeared in edited volumes, such as READINGS IN PUBLIC CHOICE ECONOMICS (University of Michigan Press), INTERNATIONAL HANDBOOK ON TEACHING AND LEARNING ECONOMICS (Edward Elgar Publishing) and RETHINKING ECONOMIC PRINCIPLES (Irwin Publishing). He has also been published in a variety of refereed journals, including Economic Inquiry, National Tax Journal, Quarterly Review of Economic and Business, Journal of Industrial Economics, Kyklos, Econ Journal Watch and Public Choice. His principles of economics textbooks have been translated into Spanish, Chinese and Bahasa Indonesia and have been adapted for Australia and India. He is the founding editor of The Teaching Economist, a newsletter that for a quarter of a century has focused on teaching economics at the college level. Dr. McEachern has advised federal, state and local governments on policy matters and has been quoted in media such as the New York Times, Times of London, Wall Street Journal USA Today and Reader's Digest. He earned an undergraduate degree with honors from College of the Holy Cross, served three years as a U.S. Army officer and earned an M.A. and Ph.D. in economics from the University of Virginia.

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