Editor(s): Madsen, Jon B. Num Pages: 188 pages. BIC Classification: TBN. Category: (P) Professional & Vocational. Dimension: 181 x 258 x 15. Weight in Grams: 454. . 2013. UK ed. Hardcover. . . . . Books ship from the US and Ireland.

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Bibliographic Details

Title: Contemporary Risk Communication: Elements with Applications in a Nanotechnology Context
Publisher: Nova Science Publishers Inc
Publication Date: 2013
Language: English
ISBN 10: 1628084642
ISBN 13: 9781628084641
Binding: Hardcover
Condition: New

About this title

Synopsis

Risk communication manages how a potential hazard is represented to multiple audiences. This book details risk communication literature, its strategies, and the research evidence for what happens in a risk analysis when data is unavailable due to randomness or incompleteness. It examines these issues in the context of nanotechnology, as a case study of an emerging technology area that presents risk communication challenges. Inexpert audiences may not assess risk by using equations but rather by weighing a combination of scientific, social, and emotional factors. Understanding risk perceptions and communicating risks related to nanotechnology can pose special issues. For many people, especially people who are unaware, unfamiliar and/or uncomfortable with science, the topic of nanotechnology can be difficult to understand. In addition, for some people, nanotechnology evokes concerns related to the environment, health, safety, or other societal issues. Nanotechnologys interface with biotechnology and other sciences and the complexity of nanoscience applications, present numerous challenges to risk communicators.

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