Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Language: English
Published by McGraw-Hill Education, 2021
- Hardcover
- New

Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
AbeBooks seller since June 11, 1999
Condition: New
US$ 28.18
Quantity: 15 available
Add to basketItem description from seller
New Book. Shipped from UK. Established seller since 2000.
Seller Inventory # CM-9781264257546
- Title
- Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
- Author
- Joe Pulizzi
- Publisher
- McGraw-Hill Education
- Publication year
- 2021
- Condition
- New
- Binding
- HRD
- Language
- English
- ISBN 10
- 1264257546
- ISBN 13
- 9781264257546
- Edition
- 2nd Edition
- Item weight
- 663 grams
Do you create digital content? Well, this is the business model you've been looking for...
- Choose a topic
- Unearth an area where little competition exists (break through the clutter)
- Choose your best channel to build your platform
- Build long-term customer loyalty (an audience)
- Start making money from your content
- Expand your content into multiple channels/platforms
- Sell your content asset or scale it into a successful business
This updated edition includes new and enhanced coverage of platforms like TikTok, SnapChat, and Instagram, a new section about the exit strategy for the model, more practical how-tos, and current examples of companies that have successfully implemented these strategies.
Content Inc. provides an ingenious approach to business based on a profoundly simple concept: Having a singular focus on audience, and building a loyal audience directly, provide the best, most nuanced understanding of what products ultimately make the most sense to sell.
Apply the methods laid out for you in Content Inc., and create the business of your dreams.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
PBShop.store UK
Fairford, GLOS, United Kingdom
AbeBooks seller since June 11, 1999
Shipping rates from United Kingdom to U.S.A.
| Item | 10 to 20 business days | 10 to 20 business days |
|---|---|---|
| First item | US$ 6.65 | US$ 6.65 |
Payment methods
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Hardbacks, PaperbacksSeller's business information
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