The Conversational Firm : Rethinking Bureaucracy in the Age of Social Media

Language: English

Published by Columbia University Press Nov 2018, 2018

0231178999 / 9780231178990

Series: Book 1 of 6 - The Middle Range Series

  • Softcover
  • New
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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Softcover

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Item description from seller

Neuware - A fast-growing social media marketing company, TechCo encourages all of its employees to speak up. By promoting open dialogue across the corporate hierarchy, the firm has fostered a uniquely engaged workforce and an enviable capacity for change. Yet the path hasn't always been easy. TechCo has confronted a number of challenges, and its experience reveals the essential elements of bureaucracy that remain even when a firm sets out to discard them. Through it all, TechCo serves as a powerful new model for how firms can navigate today's rapidly changing technological and cultural climate.Catherine J. Turco was embedded within TechCo for ten months. The Conversational Firm is her ethnographic analysis of what worked at the company and what didn't. She offers multiple lessons for anyone curious about the effect of social media on the corporate environment and adds depth to debates over the new generation of employees reared on social media: Millennials who carry their technological habits and expectations into the workplace. Marshaling insights from cultural and economic sociology, organizational theory, economics, technology studies, and anthropology, The Conversational Firm offers a nuanced analysis of corporate communication, control, and culture in the social media age.…

Seller Inventory # 9780231178990

Title
The Conversational Firm : Rethinking Bureaucracy in the Age of Social Media
Author
Catherine J. (Theodore T. Miller Career Development Professor Turco
Publisher
Columbia University Press Nov 2018
Publication year
2018
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
0231178999
ISBN 13
9780231178990
Item weight
418 grams
Dimensions
222x143x19 mm
Series
Book 1 of 6: The Middle Range Series

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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