Corporate Information Strategy and Management: The Challenges of Managing in a Network Economy (Paperback version)
Language: English
Published by McGraw-Hill/Irwin, 2002
- Softcover
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- Title
- Corporate Information Strategy and Management: The Challenges of Managing in a Network Economy (Paperback version)
- Author
- Applegate, Lynda,Austin, Robert,McFarlan, F. Warren
- Publisher
- McGraw-Hill/Irwin
- Publication year
- 2002
- Condition
- Good
- Binding
- paperback
- Language
- English
- ISBN 10
- 0072456655
- ISBN 13
- 9780072456653
Corporate Information Strategy and Management: The Challenges of Managing in the Internet Age, 6/E is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. It is a paperback derivative product that contains the same text portion found in Corporate Information Strategy and Management: Text and Cases, 6/e, but without the Harvard cases.
"Synopsis" may belong to another edition of this title.
About the Author
Robert D. Austin is an associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management.
Warren McFarlan is the Albert H. Gordon Professor of Business Administration Harvard Business School.
Warren McFarlan is the Albert H. Gordon Professor of Business Administration Harvard Business School.
"About the title" may belong to another edition of this title.
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