Corporate Information Strategy and Management: Text and Cases. This item is unavailable.
Language: English
Published by McGraw-Hill Education, 2006
- Softcover
- Used
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Softcover
Condition: Used - Very good
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Item description from seller
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- Title
- Corporate Information Strategy and Management: Text and Cases
- Author
- Applegate, Lynda and Austin, Robert and Mcfarlan, F. Warren
- Publisher
- McGraw-Hill Education
- Publication year
- 2006
- Condition
- Used; Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0071244190
- ISBN 13
- 9780071244190
"Corporate Information Strategy and Management: Text and Cases 7/e" by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
"Synopsis" may belong to another edition of this title.