Counter Strategies in Global Markets
Language: English
Published by MacMillan, 2011
- Hardcover
- New

Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
4-star seller
AbeBooks seller since November 22, 2018
Hardcover
Condition: New
US$ 90.07
US$ 3.99 shipping
Ships within U.S.A.
Quantity: 4 available
Add to basketFree 30-day returns
Item description from seller
pp. xiii + 170.
Seller Inventory # 2614409774
- Title
- Counter Strategies in Global Markets
- Author
- Olaf Plo?tner
- Publisher
- MacMillan
- Publication year
- 2011
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0230301312
- ISBN 13
- 9780230301313
Developing BRIC markets are changing the business models of traditional western technology leaders. Classic business strategies are no longer suitable for companies attacking abroad whilst defending their market at home. Based on real-life cases, the book evaluates the best new strategies for western companies in technology-based B2B markets.
"Synopsis" may belong to another edition of this title.
About the Author
OLAF PLÖTNER Associate Dean of Executive Education at ESMT European School of Management and Technology, Germany, and Managing Director of ESMT Customized Solutions GmbH.
"About the title" may belong to another edition of this title.
Books Puddle
New York, NY, U.S.A.
4-star seller
AbeBooks seller since November 22, 2018
Shipping rates within U.S.A.
| Item | 12 to 19 business days | 12 to 14 business days |
|---|---|---|
| First item | US$ 3.99 | US$ 6.99 |
Payment methods
Store description
I mainly carry imported books from South East Asia / South Asia for readers of all Age Groups.
Specialty
South Asian and South East Asian Culture, Religion, Art etcSeller's business information
PLETOS INC
6931 51st Avenue, WOODSIDE
Woodside, NY U.S.A. 11377
Terms of sale
We accept return for those books which are received damaged. Though we take appropriate care in packing to avoid such situation.