Cowboy Gear

A magnificent, full color documentary of our Western heritage, including saddles, spurs, boots, hats, and attitude. Cowboy Gear shows artifacts and collectibles from 1860 to 1920 as they were actually used by their original owners -- it's a true look into the daily lives of the men who settled the West.

David W. Stevenson is the founder and co-owner of Two by Four, an advertising agency based in Chicago. Two by Four's clients include work for Western brands like Wrangler Jeanswear, Ariat boots, sooner Trailers, and more. Growing up in Dallas, David has always been around the western lifestyle. Additionally, through the many television and photography shoots he has art directed, he has developed a respect of the Western culture, its people, and imagery. David lives just outside of Chicago with his wife Becky, three kids, two dogs, two mice and a fish named Justin.
David R. Stoecklein has worked closely with ranchers and cowboys from every Western state. Through his work, he has gained a deep understanding of and respect for cowboys. His quest to keep the spirit of the West alive is heartfelt and uncompromising. David spends every free moment photographing cowboys and all elements of their lives, preserving their heritage and traditions. David resides in Sun Valley with his wife, Mary, and their three sons.