Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: 2024 Release ISE

Language: English

Published by Mcgraw-Hill Education Apr 2024, 2024

1266849467 / 9781266849466

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Neuware -Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies. Chapter content is tightly linked to high-interest cases, most of which are written by the text authors, and receive high acclaim for student appeal, teachability and suitability.

Seller Inventory # 9781266849466

Title
Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: 2024 Release ISE
Author
John Gamble
Publisher
Mcgraw-Hill Education Apr 2024
Publication year
2024
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
1266849467
ISBN 13
9781266849466
Item weight
1,342 grams
Dimensions
246x200x30 mm

Wegmann1855

Zwiesel, Germany

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