Create Dont Capture How to Be

The Ultimate Guide to Being a Successful Content Creator and Making an Impact with Your Message

Wondering how you can create high-quality content consistently?
The secret to building an audience of raving, loyal fans?
The key to going viral on social media?
And most of all, how to make money from your influence?

In Create Don't Capture, author, entrepreneur, filmmaker, and creator Eric Thayne gives you the top strategies and step-by-step processes to help you explore your passions, expand your influence, and grow your business by creating high-quality video content online. He reveals the real reason why most entrepreneurs fail with their content, grow slowly, and never see an ROI. This surprisingly simple approach will change the way you look at content, influence, and being a creator altogether.

In these pages, you'll not only gain an understanding of the what and how of content creation but also the deeper why. When done right, these principles will set you on a journey that will transform your entire life.

ERIC THAYNE got his start with entrepreneurship when he was thirteen years old by selling t-shirt designs to screamo bands on MySpace. He spent most of his high school and college years exploring his passions in graphic design, music production, and filmmaking and starting businesses to monetize them. In his early twenties, Eric began helping companies and influencers build their audience and get customers with shareable video content. In a few years, he helped produce over 500 million video views, and his content was featured by some of the biggest online media outlets - including People, Cosmopolitan, Good Morning America, The Ellen Show, HuffPost, Mashable, BuzzFeed, and more. Later, he founded Cinema Mastery, an online community for filmmakers and videographers, with over 15,000 paying customers in 100 countries around the world. He scaled this company to multiple seven figures in just a few years and, during this time, gained a deep understanding of marketing and sales. He used his video and social media expertise to grow his own personal brand using video content on Instagram, TikTok, and YouTube. As of this writing, he has over 200,000 followers on social media, and his content reaches as many as half a million people every month. Now, Eric helps entrepreneurs, movement builders, and leaders grow their influence, their brand, and their business with online video content. He is passionate about helping entrepreneurs to see themselves as creators and use their influence to make a positive impact on the world. Eric lives in Meridian, Idaho, with his wife and three kids.