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Bibliographic Details

Title: Creating Strategic Leverage: Matching Company Strengths with Market Opportunities
Publisher: Wiley
Publication Date: 1992
Language: English
ISBN 10: 0471631426
ISBN 13: 9780471631422
Binding: Hardcover
Condition: very_good

About this title

Synopsis

Not only examines how to analyze industry structure and how todetermine your company's competitive position within it, but alsodetails how to use such analysis in order to gain the competitiveedge by anticipating or changing the rules of the game--evenchanging the game itself. Provides clear, concise solutions to somemajor problems such as how to describe and communicate a strategyand how to determine what's feasible and what's not, depending onyour company's position. Packed with case studies from suchindustries as AT&T, Federal Express, United Airlines and more.

About the Author

Milind M. Lele is the author of Creating Strategic Leverage: Matching Company Strengths with Market Opportunities, published by Wiley.

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