The Creative Brain
Ned Herrmann
ISBN 10: 0944850022 ISBN 13: 9780944850022
Published by Brain Books, 1989
Used
paperback
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Orion Tech, Kingwood, TX, U.S.A.
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About this Item
Description:
Seller Inventory # 0944850022-4-36098881
Synopsis:
Ned Herrmann s widely acclaimed book traces the scientific and historical basis of his innovative Whole Brainà ® Thinking approach. Filled with personal anecdotes, data, useful charts and practical, easy-to-apply models, it will inspire and entertain readers while showing them how to enhance creativity at both the individual and organizational levels.
About the Author: Ned Herrmann, founder of Herrmann International and the originator of Whole Brain® Thinking first pioneered the study of the brain in the field of business while working as Manager of General Electric Corporation s Management Education. Herrmann wrote a widely acclaimed book, The Creative Brain, tracing the scientific and historical roots of his innovative Whole Brain® Thinking approach. In 1995, McGraw Hill published Herrmann s next groundbreaker: The Whole Brain Business Book, creating a new benchmark in the hot arena of mind research and its applications to business.
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Bibliographic Details
Title: The Creative Brain
Publisher: Brain Books
Publication Date: 1989
Binding: paperback
Condition: Fair