The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business

Creativity directly impacts results and productivity, yet few of us understand how it happens or how to put it into practice. This book shows you not only how to get things done, but how to do them better and more creatively.

The Creative Thinking Handbook provides the correct application for creative thinking and action, by offering clear, practical tools and strategies so that you can develop creative thinking skills and help find brilliant solutions for any professional challenge.

Based on research and proven-to-work creative thinking models, Chris Griffiths and Melina Costi present a clear introduction to what creative thinking is, explain why we all need to do it and will help you generate ideas and make better decisions.

The Creative Thinking Handbook gets you to think differently by thinking creatively.

Chris Griffiths is a world-leading expert on creativity and innovation.


His books have been published in 20 languages, and The Creative Thinking Handbook was selected by Forbes as one of the best books to "get your creative juices flowing." Millions of individuals use his tools and techniques to become more productive.

Melina Costi is a professional business writer with a background in marketing management, based in Cheshire, UK. She is co-author of GRASP the Solution (with Chris Griffiths), which reached #2 on the Amazon UK business chart; and The Positive Leader (with Jan Mühlfeit, former Microsoft Europe Chairman).
Besides her writing work, she provides academic support services for adult students with learning difficulties and disabilities.