Creativity at Work : Developing the Right Practices to Make Innovation Happen

Jeff Degraff

ISBN 10: 0787957259 / ISBN 13: 9780787957254

Published by Wiley Aug 2002, 2002

About this Item

Neuware - Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to:\* Understand the creative preferences of organizations, departments, work groups, and individuals\* Identify and compare the different creativity profiles that describe specific purposes, practices, and people\* Produce the desired results by developing the right practices\* Blend creativity practices to meet the complex needs that characterize most work situationso Develop required creative abilities in a team and in oneself.

Seller Inventory # 9780787957254

Bibliographic Details

• Title: Creativity at Work : Developing the Right Practices to Make Innovation Happen
• Publisher: Wiley Aug 2002
• Publication Date: 2002
• Language: English
• ISBN 10: 0787957259
• ISBN 13: 9780787957254
• Binding: Buch
• Condition: Neu

About this title

Synopsis

Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to:
* Understand the creative preferences of organizations, departments, work groups, and individuals
* Identify and compare the different creativity profiles that describe specific purposes, practices, and people
* Produce the desired results by developing the right practices
* Blend creativity practices to meet the complex needs that characterize most work situations
o Develop required creative abilities in a team and in oneself

About the Author

Jeff DeGraff is professor of executive education at the University of Michigan Business School, where he teaches courses on creativity, innovation and change leadership, strategy, and organizational development. A founding partner of the Wholonics Leadership Group, a consulting firm specializing in value creation through innovation and change, he has consulted, taught, and lectured at leading firms around the world.

Katherine A. Lawrence is currently completing a Ph.D. in organizational behavior at the University of Michigan Business School. Her research interests include creativity, improvisation, managerial initiative, and learning, inspired by past work experience in filmmaking and educational technology.