It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what political insiders call "message." Message, Michael Lempert and Michael Silverstein argue, is not simply an individual's positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments in debates, political ads, interviews, speeches, and talk shows to explain how these political creations come to have a life of their own. From the pandering "Flip-Flopper" to the self-reliant "Maverick," the authors demonstrate how these figures are fashioned out of the verbal, gestural, sartorial, behavioral―as well as linguistic―matter that comprises political communication.

About the Author

Michael Lempert is Assistant Professor of Anthropology at the University of Michigan and author of Discipline and Debate: The Language of Violence in a Tibetan Buddhist Monastery.

Michael Silverstein is Charles F. Grey Distinguished Service Professor of Anthropology, Linguistics, and Psychology and in the Committee on Interdisciplinary Studies in the Humanities at the University of Chicago. His published works include Talking Politics: The Substance of Style from Abe to "W."

"About this title" may belong to another edition of this title.

Store Description

I mainly carry imported books from South East Asia / South Asia for readers of all Age Groups.

Visit Seller's Storefront

Seller's business information

PLETOS INC
6931 51st Avenue, WOODSIDE, Woodside, NY, 11377, U.S.A.

Sale & Shipping Terms

Terms of Sale

We accept return for those books which are received damaged. Though we take appropriate care in packing to avoid such situation.

Shipping Terms

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	12 to 19 business days	12 to 14 business days
First item	US$ 3.99	US$ 6.99

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.