A Critical Examination of the Recent Evolution of B2B Sales

Language: English

Published by IGI Global Feb 2024, 2024

9798369303498

  • Softcover
  • New
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Seller: Books-by-Floh, Paderborn, GermanyBooks-by-Floh

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Softcover

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Neuware -The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions A Critical Examination of the Recent Evolution of B2B Sales is a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times. In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt. 300 pp. Englisch.…

Seller Inventory # 9798369303498

Title
A Critical Examination of the Recent Evolution of B2B Sales
Author
Joel G. Cohn
Publisher
IGI Global Feb 2024
Publication year
2024
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 13
9798369303498
Item weight
569 grams
Dimensions
254x178x17 mm

Books-by-Floh

Paderborn, Germany

5-star seller

AbeBooks seller since March 13, 2026

Shipping rates from Germany to U.S.A.

Item60 to 60 business days60 to 60 business days
First itemUS$ 117.63US$ 145.64
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