Cross Cultural Management : A Transactional Approach

Patel, Taran

ISBN 10: 0415501660 / ISBN 13: 9780415501668

Published by Routledge, 2013

About this Item

Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.

Seller Inventory # ABBB-14373

Bibliographic Details

• Title: Cross Cultural Management : A Transactional Approach
• Publisher: Routledge
• Publication Date: 2013
• Language: English
• ISBN 10: 0415501660
• ISBN 13: 9780415501668
• Binding: Soft cover
• Edition: International Edition
• Condition: New

About this title

Synopsis

The internationalization of business via the process of globalization has brought issues of culture to the forefront of management thinking. Although culture is by no means a new area of study in business schools, it remains frustratingly elusive and misunderstood.

This textbook gives business students - or future managers - an understanding of the multitude of frameworks available to them to make sense of the cultural contexts they will encounter in their managerial careers. Starting from a general introduction to ‘culture’ and its role in businesses, Taran Patel encourages readers to shed a critical eye on the commonly accepted frameworks. She compels readers to ask three questions:

• Can I only make sense of the variety of cultures around me by categorizing people into static categories based on their geo-ethnic identities?
• Is it valid to make sense of people’s behaviours by categorizing them as ‘French’, ‘Indian’, ‘German’ or ‘American’?
• What other ways are there to make sense of people and their behaviours?

Students studying from this textbook will benefit from a variety of conceptual tools that can be used to navigate the world of culture and its intersection with business and management. Taran Patel's unique textbook will be core reading for students of cross-cultural management / intercultural communication and essential reading for all those studying or researching international business and management.

About the Author

Taran Patel is an Associate Professor of Cross-Cultural Management, Organizational Behavior, and Human Resource Management in the People, Organization, and Society Department at Grenoble Ecole de Management, France.