Customer-Centered Supply Chain Management: A Link-By-Link Guide

In today's environment of globalism and blink-of-the-eye technological change, manufacturing companies must constantly ask themselves these tough questions:

-- Do we have the best suppliers at the lowest possible prices? -- Are we getting and sending materials as quickly as possible? -- Can the voices of our customers be heard in our processes? -- Are customers satisfied with our products?

Transforming a company's 'supply chain' into an optimally efficient, customer-satisfying process is one of the most crucial challenges of our day. This book provides a pragmatic, step-by-step guide to transforming a supply chain. In great detail, it provides a complete 'bridge' to facilitate change:

creating outcome-driven tasks and processes * retooling the structure and business strategy of the organization * setting up effective people/responsibility charts * incorporating technology for maximum benefit * creating performance-based rewards * measuring results FRED A. KUGLIN (Dallas, TX) is a Lead Client Partner at AT&T Solutions. An expert in start-up operations, logistics, and supply chain management, he has worked internationally with companies that include EDS, A.T. Kearney, and Frito-Lay.