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Bibliographic Details

Title: The Customer Comes Second
Publisher: William Morrow & Co
Publication Date: 1992
Language: English
ISBN 10: 0688114660
ISBN 13: 9780688114664
Binding: Hardcover
Condition: very_good

About this title

Synopsis

A businessman outlines his surprising formula for success--concentrate on employees first and customers second, thus creating a healthy working environment and ultimately boosting customer service to new levels. 100,000 first printing. $100,000 ad/promo. First serial, World, Inc.

About the Author

Hal Rosenbluth's company has been profiled in many of the nation's leading publications, including The Wall Street Journal,the Harvard Business Review,and Inc. magazine.

Diane McFerrin Peters is director of corporate communications for Rosenbluth Travel. Both are popular lecturers.

"About this title" may belong to another edition of this title.

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