La chiave del successo? Porre una domanda diversa. Ve lo dicono i problem solver pi� creativi. Prendete per esempio il premio Nobel Richard Thaler, che si � chiesto: “La teoria economica cambierebbe, se smettessimo di pensare che le persone sono razionali?”. O seguite l’approccio di Jeff Bezos, che ha alimentato la crescita esponenziale di Amazon cercando la domanda “giusta”. Infatti, le domande “giuste” hanno la capacit� di fungere da catalizzatori: abbattono le barriere a favore del pensiero creativo e incanalano la ricerca di soluzioni verso percorsi nuovi e pi� veloci. Spesso, quando le si formula, sono sorprendenti e, al tempo stesso, straordinariamente ovvie. Per Hal Gregersen il potere delle domande � sempre stato chiaro, ma c’� voluto qualche anno perch� gli venisse in mente la domanda fondamentale: se cos� tanto dipende da domande originali, come si arriva a quelle domande? Con oltre duecento interviste a pensatori creativi, ha indagato con sistematicit� scientifica cosa produce e come si sviluppa la nostra capacit� di interrogare, e di interrogarsi, nella sfera personale e nei processi di innovazione e cambiamento in ambito professionale. Gregersen sintetizza qui tutto ci� che ha imparato sulle condizioni che danno origine alle domande catalizzatrici (e alle idee innovative), su come chiunque possa crearle, applicarle e “farle lavorare” nella propria vita.

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Store Description

Brook Bookstore offers a wide selection of books with a continuously updated catalog and fast shipments all over the world. We hold distribution rights with all of the publishers we promote and are in continuous search of new interesting titles to propose to our customers. We are part of Brandon Group SRL (an Italian company) and all of the orders are shipped from Europe and USA. Depending on availability orders will be picked from our different warehouses. CONTACT US If you have any questions please do not hesitate to contact us sending a message to our store. We have a well prepared customer service team who will be happy to assist you. Our working hours are from Monday to Friday from 9:30 to 18:30 (CET, UTC +1) so messages received during the weekends might be responded with a slight delay but we guarantee you will get back to you as soon as possible. RETURNS If you want to return your order, please submit your request through Abebooks platform. Returns requests are managed case by case by our team and always in line with Abebooks policies: AbeBooks? Return Policy guarantees that you can return any book for a refund within 30 days, when the return is due to an error on the bookseller?s part. When the motive of the return is not due to an error of the seller it is up to Brook Bookstore to accept the return or else after studying the case. CANCELLATION You can send a cancellation request to our customer service team while the package has not yet been shipped. After that we cannot ensure we can retrieve the parcel but we suggest you to get in touch with us in order to verify the case. INVOICE You can request the invoice to be issued together with the shipment of the order or, at the latest, in the same month of the shipment.

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Seller's business information

BRANDON GROUP S.R.L.
Via Vannella Gaetani 27, Napoli, NA, 80121, Italy

Sale & Shipping Terms

Terms of Sale

CANCELLATION
You can send a cancellation request from the order page while the package has not yet been shipped. After that we cannot ensure we can retrieve the parcel but we suggest you to get in touch with us in order to verify the case.

INVOICE
You can request the invoice to be issued together with the shipment of the order or, at the latest, in the same month of the shipment.

RETURNS
If you want to return your order, please contact us for authorization or place a request on the order page. O...

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Shipping Terms

Shipping rates from Italy to U.S.A.

Shipping rates from Italy to U.S.A.
Order quantity	20 to 25 business days	20 to 25 business days
First item	US$ 32.40	US$ 591.49

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.