One of the UK's leading entrepreneurs, and a member of the Million Dollar Round Table, explains the basis for his success. Anyone can run their own business; all it needs is confidence, courage, common sense, a sound knowledge of the product market - and a willingness to be different from the rest. This book describes the way in which Sandro Forte distinguished himself from the pack in the cut-throat world of financial services - including practical tips on how to acquire high-value clients, and how to retain them once they're on the hook..."Dare to Be Different" is packed with invaluable advice for anyone wanting to start their own business.

About the Author

Sandro Forte is in huge demand as one of the great 'new age' business practitioners and speakers at major conferences and conventions across the world. He is head of the very successful Forte Financial Services Group, working with a wide range of global companies and corporations.

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