Data Analysis Using SQL and Excel

Gordon S. Linoff

ISBN 10: 0470099518 / ISBN 13: 9780470099513

Published by Wiley, 2007

About this Item

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 2.32. Seller Inventory # G0470099518I4N00

Bibliographic Details

Title: Data Analysis Using SQL and Excel

Publisher: Wiley

Publication Date: 2007

Binding: Paperback

Condition: Very Good

Dust Jacket Condition: No Jacket

About this title

Synopsis:

Useful business analysis requires you to effectively transform data into actionable information. This book helps you use SQL and Excel to extract business information from relational databases and use that data to define business dimensions, store transactions about customers, produce results, and more. Each chapter explains when and why to perform a particular type of business analysis in order to obtain useful results, how to design and perform the analysis using SQL and Excel, and what the results should look like.

About the Author:

GORDON S. LINOFF is a cofounder of Data Miners, Inc., a consultancy specializing in data mining. He is the coauthor of the bestselling Data Mining Techniques, Second Edition, and Mastering Data Mining (both from Wiley). He has more than a decade of experience applying data mining techniques to business problems in marketing and customer relationship management.