Data Broadcasting: Understanding the ATSC Data Broadcast Standard

A ROADMAP FOR IMPLEMENTING THE ATSC DATA BROADCAST STANDARD The ATSC Data Broadcast Standard provides the means to transform digital TV signals from plain vanilla audio/video to 57-flavor broadband digital data delivery, opening a universe of device and service possibilities. Authored by four of the standard’s lead writers -- Richard Chernock, Regis Crinon, Michael Dolan, and John R. Mick, Jr. -- Data Broadcasting is the first guide to the new ATSC standard.

These experts help you:

*Understand the concepts behind standard provisions for carrying any type of data over MPEG-2 data transport mechanisms
*Implement the standard in real-world service creation and rollouts
*Enable a new generation of set-top boxes, hand-held devices, and PC add-in cards for handling both data and streaming video
*Configure stand-alone data injection and data injection associated with video and audio programs
*Define the optimal transmittal method for any type of data
*Resolve system architecture, receiver-reference design, data categorization, and encapsulation questions
*Solve announcement, and discovery and binding mechanisms problems
*Avoid implementation pitfalls with encapsulation examples, illustrated layering, and buffer models

Richard S. Chernock, Sc.D., works at IBM Research in MPEG technology and data broadcast and is an author of the ATSC Data Broadcast Standard, as are all his coauthors. Dr. Chernock chairs the ATSC Data Implementation Working Group and is vice-chair of the ATSC T3 Technology Group on Distribution. Regis J. Crinon heads Intel Corporation’s DTV Data Service Development Group. Dr. Crinon chairs the ATSC T3-S13 Specialist Group on Data Broadcast. Michael A. Dolan is a technical industry consultant on television data broadcasting. He chairs various standards groups in this field, including the ATSC T3-S17’s Team on the (data) Application Reference Model, as well as two SMPTE D27 ad hoc groups on Application and Declarative Data Essence. John R. Mick, Jr., has more then 17 years experience in networking and digital video equipment development and is currently Staff Software Architect/Engineering Manager with SkyStream Networks.