Now in a completely updated and revised Fourth Edition, this highly readable book emphasizes the core data management skills needed to succeed in today's business environment. The book presents a real-world, management perspective and offers fully integrated coverage of data modeling and SQL.
* New chapter on future directions, including u-commerce.
* New material on data integration, data quality, and data schemas.
* Includes reference sections on data modeling and SQL.
* Presents the "big picture" of data management.

From the Back Cover

Get the data management skills that are in demand!

Today's organizations are seeking graduates who can design and create relational databases, formulate complex SQL queries, understand database architectures and their managerial implications, and keep up with the latest information technologies and database developments.

That's why Richard Watson's 4th Edition of Data Management: Databases and Organizations emphasizes the core data management skills you'll need as you enter the workforce. Featuring in-depth, fully integrated coverage of data modeling and SQL, and a broad managerial perspective, the text throughly prepares you for the real world of data management.

New Features of the 4th Edition:

New chapter on future directions, including u-commerce
Chapter on XML revised to include data schemas
Additional coverage of SQL-99, including GROUP BY extensions, SQL routines (stored procedures and functions), and triggers
New material on data integration and data quality
New Material on spatial and temporal databases
Skill builders embedded within each chapter that encourage you to practice what you've just learned
All SQL code rewritten to improve readibility and syntax learning.

"About this title" may belong to another edition of this title.

Store Description

ThriftBooks is a fully independent seller of used books, having sold more than 160 million used and new books since we started in 2003. Each quality used book is sorted, graded, shelved and shipped by hand by our team of dedicated employees in our seven warehouses across the US. We have the best selection of books, in the right condition and format, at everyday low prices. We also have a dedicated, US-based Customer Service team, ranked in the top three by Newsweek for Best Customer Service in 2018 and 2019, so you can shop with confidence. We support and invest in our employees, appreciate and value our customers, and truly believe in the power of the written word to educate, energize, and engage readers of all ages and interests.

Visit Seller's Storefront

Seller's business information

Thrift Books Global, LLC
18300 Cascade Ave S, Ste 150, Seattle, WA, 98188, U.S.A.

Sale & Shipping Terms

Terms of Sale

We guarantee the condition of every book as it's described
on the Abebooks website. If you're dissatisfied with your
purchase (Incorrect Book/Not as Described/Damaged) or if the
order hasn't arrived, you're eligible for a refund within 30
days of the estimated delivery date. If you've changed your
mind about a book that you've ordered, please use the "Ask
bookseller a question link to contact us" and we'll respond
as soon as possible.

Shipping Terms

All domestic Standard shipments are distributed from our warehouses by OSM, then handed off to the USPS for final delivery.

2-Day Shipping is delivered by FedEx, which does not deliver to PO boxes.

International shipments are tendered to the local postal service in the destination country for final delivery – We do not use courier services for international deliveries.

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	4 to 8 business days	4 to 8 business days
First item	US$ 0.00	US$ 0.00

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.