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Data. models and decision-making: management science articles (13) of the original book (the key universities MBA education first(Chinese Edition)


ISBN 10: 7111382803 / ISBN 13: 9787111382805
New Condition: New Soft cover
From liu xing (JiangSu, JS, China)

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Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date: Unknown in Publisher: Machinery Industry Press Information Original Price: $ 75.00 Author: Press: Machinery Industry Press ISBN: 9787111382805 Yema: Revision: Binding: Folio: Published :2012 -6-1 printing time: Words: Goods ID: 22787151 Description This book. edited by David Anderson. Dennis Sweeney. Thomas. Data model and decision-making (with CD-ROM Management Science articles original book 13th edition) MBA textbook boutique Renditions designed to help students better understand the concept and application of management science among math and technology. Therefore. the authors describe and solve the problem this perspective to introduce the management science methods and models. including how to problem-solving technology. This approach not only allows students to understand the application of management science and management science can be learned is how to support decision-making. The book also cites a lot of theory has been widely recognized. and the higher level students can easily read a number of high-level material. 13 of decision analysis. management science. case problems in practice was extensively revised and updated. the content closer to management practice. more readable. This book applies to the management class undergraduate. graduate. MBA students and business managers. About the author catalog the translator sequence of Teaching Suggestions Introduction Foreword Chapter 1 Introduction 1.1 problem solving and decision-making 1.2 Quantitative analysis of the development of decision-making 1.3 Quantitative Analysis 1.4 Cost. revenue and profit model 1.5 management of science and technology the Chapter Summary terminology exercises Case 1 - 1 Golf Federation schedule Appendix 1a with excel breakeven analysis Chapter 2 Linear Programming Introduction 2.5 A simple 2.1 a simple maximization problem 2.2 Graphical Method 2.3 pole optimal solution the 2.4 par company issues a computer solving minimization problem 2.6 2.7 a special case of the universal symbol of the linear programming the Chapter Summary jargon exercises Case 2-1 working load balance Case 2-2 production strategy case 2-3 Hart risks Fund Appendix 2a with lingo Appendix 2b for solving linear programming problems with Sensitivity analysis and interpretation of the optimal solution excel to solve linear programming problems Chapter 3 Linear Programming 3.1 Sensitivity Analysis Introduction 3.2 illustrates the method sensitivity analysis Chapter Summary 3.5 Electronic communications company Professional 3.3 Sensitivity Analysis: Computer Solution 3.4 traditional lack of sensitivity analysis term Problem Case 3-1 mixed problem cases 3-2 Investment Strategy Case 3-3 Truck Leasing Strategy Appendix 3a excel sensitivity analysis the Appendix 3b lingo sensitivity analysis Chapter 4 Linear Programming in marketing. finance and operations management the field of application 4.1 marketing application 4.2 Financial Applications 4.3 Production Management Application 4.4 mixed Chapter Summary Exercises on Case 4-1 ad war case 4-2 phoenix computer cases 4-3 textile mill production plans Case 4-4 labor arrangements Case 4-5 excel cinergy coal allocation of the company's financial plan Appendix 4 ahewlitt to Solving Chapter 5 Advanced Linear Programming Application 5.1 data envelopment analysis 5.2 5.3 Revenue Management portfolio model and asset allocation 5.4 game theory jargon of Chapter Summary Exercises Chapter 6 distribution network model 6.1 Transport issues 6.2 6.4 shortest path problem the 6.5 maximum flow problem 6.6 Production and Inventory application Chapter Summary jargon exercises the Case 6-1 solutio plus case assignment problem 6.3 transshipment problem 6-2 distribution system design Appendix 6 a transportation. assignment and transshipment problem Chapter 7 Integer Linear Programming 7.1 integer linear programming excel solvin. Bookseller Inventory # FW035998

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Title: Data. models and decision-making: management...

Binding: paperback

Book Condition:New

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This book aims to help students better understand and apply the mathematic and technological concepts in management science. Therefore, the author introduces the methods and models of management science from the perspective of describing and solving problems. This approach can not only make students understand the applications of management science but also learn how management science support decisions. The book also cites the widely accepted theories so as to make high-level students can easily read some high-level materials.

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