Paperback. Pub Date: 2018-10-01 Pages: 606 Language: Chinese Publisher: Tsinghua University Press Database marketing covers technology. corporate strategy and customer relationship management. With the continuous development of information and communication systems. modern enterprises began to conduct in-depth analysis of customer data. and applied the results of analysis to corporate practice. including.

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Bibliographic Details

Title: Database Marketing Customer Analysis and Management 13th Five-Year Plan Teaching Materials and Marketing Series(Chinese Edition)
ISBN 10: 7302513708
ISBN 13: 9787302513704
Binding: paperback
Condition: New

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University Pub 2018-10-01 606 Chinese Tsinghua University Press Database marketing covers technology. corporate strategy and customer relationship management. With the continuous development of information and commun...

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