The Deciding Factor: The Power of Analytics to Make Every Decision a Winner

Larry E. Rosenberger

ISBN 10: 0470398191 / ISBN 13: 9780470398197

Published by Jossey-Bass, 2009

About this Item

Leichte Kratzer / Abnutzungen / Druckstellen. Praise for this book highlights its relevance for both companies and governments facing poor decision-making. It offers clear methods and extensive examples for organizations seeking to enhance their decision-making processes. The insights into successful corporate decision-making reveal invaluable case studies and expert guidelines beneficial for corporate leaders and analysts alike. The text emphasizes that when used correctly, information can drive customer value, competitive advantage, and profitability. It guides readers in recognizing and seizing these opportunities. In a critical time for business, understanding the strengths and weaknesses of decision analytics is essential. This book provides insider insights crucial for managing innovation risk, making it a vital resource for those serious about improving their decision-making capabilities.

Seller Inventory # 97124bc5-d59a-44c2-9004-715d266e07e6

Bibliographic Details

• Title: The Deciding Factor: The Power of Analytics to Make Every Decision a Winner
• Publisher: Jossey-Bass
• Publication Date: 2009
• Language: English
• ISBN 10: 0470398191
• ISBN 13: 9780470398197
• Binding: Hardcover
• Condition: As New
• Seller catalogs:
  • Management & HR

About this title

Synopsis

Praise for The Deciding Factor

"Both companies and governments have made some poor decisions recently, and almost all would benefit from more fact-based and analytical approaches. This book provides clear methods and extensive examples for organizations that want to make better, faster, and more consistent decisions."—Thomas H. Davenport, author, Competing on Analytics, and President's Distinguished Professor of Information Technology and Management, Babson College

"The secrets of the decision-making processes employed by the most successful corporations of the world are revealed in The Deciding Factor. Both corporate decision makers as well as analysts will gain invaluable insights from this treasure trove of case studies and expert guidelines."
—Robert Heller, former president and CEO of VISA U.S.A., and former governor, Federal Reserve Board

"Information, used correctly and creatively, can be a source of tremendous customer value, competitive advantage, and company profitability. The Deciding Factor will help you understand if you have this opportunity, and how you might seize it."
—Nigel Morris, co-founder, Capital One Financial Services

"There has never been a more important time in business history to truly understand both the technical strengths and conceptual weaknesses of decision analytics. If you're prepared to be serious, The Deciding Factor offers the insider's insights that matter when managing innovation risk."
—Michael Schrage, author, Serious Play, and research associate, MIT Sloan School of Management

About the Author

Larry Rosenberger is widely recognized as an innovator in decision technology, particularly in consumer lending. During his tenure as CEO of Fair Isaac Corporation, revenues soared eight-fold over a nine-year time frame. He was named Fair Isaac's first analytic research fellow in 2007, following more than 33 years of service to the company. In this capacity, he continues to pursue research projects that advance Fair Isaac's analytic science.

John Nash is Fair Isaac's vice-president of corporate strategy, leading strategy development across the company's product portfolio. Nash has worked with Fortune 500 companies in financial services, retail, consumer packaged goods, and high tech.

Ann Graham is a contributor to and former deputy editor of strategy+business magazine, and has been a writer and editor for The Economist Group; Gartner, Inc.; Booz & Co.; and Knowledge@Wharton.