Decoding Consumer Behavior Using the Insight Equation and AI Marketing
Language: English
Published by Igi Global Scientific Publishing, 2025
- Hardcover
- New
Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK
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- Title
- Decoding Consumer Behavior Using the Insight Equation and AI Marketing
- Author
- Arjun J Nair, Sridhar Manohar, Amit Mittal, Nitin Patwa
- Publisher
- Igi Global Scientific Publishing
- Publication year
- 2025
- Condition
- New
- Binding
- Hardback
- Language
- English
- ISBN 13
- 9798369385883
- Item weight
- 1,166 grams
- Dimensions
- 21.59 x 2.24 x 27.94 cm
"The integration of AI into marketing strategies and the development of the AI marketing matrix have become crucial tools for understanding and decoding consumer behavior. This book is driven by the rationale that understanding this revolution is vital for marketers, businesses and researchers seeking to stay relevant in a rapidly evolving landscape"-- Provided by publisher.
"Synopsis" may belong to another edition of this title.
Rarewaves.com UK
London, United Kingdom
5-star seller
AbeBooks seller since June 11, 2025
Shipping rates from United Kingdom to U.S.A.
| Item | 60 to 60 business days | 60 to 60 business days |
|---|---|---|
| First item | US$ 86.68 | US$ 133.36 |
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