Descriptive Analysis in Sensory Evaluation

Language: English

Published by Wiley Mär 2018, 2018

0470671394 / 9780470671399

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Neuware - A comprehensive review of the techniques and applications of descriptive analysis Sensory evaluation is a scientific discipline used to evoke, measure, analyse and interpret responses to products perceived through the senses of sight, smell, touch, taste and hearing. It is used to reveal insights into the ways in which sensory properties drive consumer acceptance and behaviour, and to design products that best deliver what the consumer wants. Descriptive analysis is one of the most sophisticated, flexible and widely used tools in the field of sensory analysis. It enables objective description of the nature and magnitude of sensory characteristics for use in consumer-driven product design, manufacture and communication. Descriptive Analysis in Sensory Evaluation provides a comprehensive overview of a wide range of traditional and recently-developed descriptive techniques, including history, theory, practical considerations, statistical analysis, applications, case studies and future directions. This important reference, written by academic and industrial sensory scientist, traces the evolution of descriptive analysis, and addresses general considerations, including panel set-up, training, monitoring and performance; psychological factors relevant to assessment; and statistical analysis. Descriptive Analysis in Sensory Evaluation is a valuable resource for sensory professionals working in academia and industry, including sensory scientists, practitioners, trainers and students, and industry-based researchers in quality assurance, research and development, and marketing.…

Seller Inventory # 9780470671399

Title
Descriptive Analysis in Sensory Evaluation
Author
Sarah E Kemp
Publisher
Wiley Mär 2018
Publication year
2018
Condition
Neu
Binding
Buch
Language
English
ISBN 10
0470671394
ISBN 13
9780470671399
Item weight
1,406 grams
Dimensions
246x175x33 mm

AHA-BUCH GmbH

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