Design 2000 Innovative Approaches to Graphics (LIBRARY OF APPLIED DESIGN)

Non Traditional Design explores the imaginative, far out and innovative in today's rapidly changing graphic design milieu. As we embrace the coming of the next century, communications promise to be the single most important influence on our everyday lives. This source book is an encyclopedia of trendsetting visual style. With over 250 examples of recently designed rule-breaking and mind-stretching creations, this book promises to have an important influence for years to come. Represented in this volume is the work of 62 cutting-edge designers, including Art Chantry, Chip Kidd and more. It encompasses the work of such hot design firms as Faith and OLIO as well as the latest from Cranbrook. This book promises to be a significant influence on those working in every phase of visual communication.
Eye-catching visual intercourse is the way of the future. In this shrinking world we have come to know as the global village, art and design as well as business and industry will have to seek new ways to cross culturally communicate information and ideas. As visual interaction becomes the single most important factor in communication, Non Traditional Design promises to be the single most important source for designers working in the field, as well as those simply interested in the cutting-edge.