Design and Creativity: Policy, Management and Practice

ISBN 10: 1847883060 ISBN 13: 9781847883063
Published by Berg Publishers, 2009
New Soft cover

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Synopsis:

Design and other creative industries not only shape our lives in numerous ways, providing 'cultural' goods such as films, music and magazines, but also shape the look and feel of everyday objects and spaces. The creative industries are also important economically; governments and businesses now make considerable efforts to manage creativity for a range of political and economic ends. Does the management of design conflict with traditional ideas of creative freedom and autonomy? How do government policies and business priorities influence the day-to-day practices of designers? And how far have the processes and purpose of creative work been changed by its new centrality to business and government? Bringing together case studies and material from a range of industries and contexts, as well as a series of interviews with practitioners, Design and Creativity provides a cutting-edge account of key trends in the creative industries at the start of the twenty-first century.

About the Authors: Guy Julier is Professor of Design Culture at the University of Brighton and the Victoria & Albert Museum, UK.

Liz Moor is Senior Lecturer in Media and Communications at Goldsmiths, University of London and author of The Rise of Brands.

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Bibliographic Details

Title: Design and Creativity: Policy, Management ...
Publisher: Berg Publishers
Publication Date: 2009
Binding: Soft cover
Condition: New

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