Design : An Essential Introduction

• Official Design Museum publication
• An essential teaching tool packed full of key information
• Beautifully illustrated and accessibly written
• Perfectly pitched for the academic/student market as well as for general readership
• In the UK creative art and design student numbers have grown by nearly a quarter since 2004, with around 175,000 studying each year throughout the country
• Global appreciation of design is growing at an unprecedented rate with increasing numbers of international students from China, South Korea and Taiwan studying design in the USA and Britain
• The Design Museum is an established and much trusted brand within design education and promotion

Design Museum: Design, an Essential Introduction is a highly illuminating primer that explores and explains the different aspects of design and the design process - from a design brief to the complete life-cycle of products. It introduces in clear and concise language the different materials and production methods available to contemporary designers, which allow them to transform their design ideas into better products.

This useful handbook also covers other design-relevant topics such as ergonomics, Computer-Aided Design/Computer-Aided Manufacture and rapid prototyping and additionally features a number of fascinating design case studies.

Gareth Williams is a curator and writer about design, with 18 years experience as a curator of furniture at the Victoria and Albert Museum. He taught at the Royal College of Art 2009-2014.