Design Thinking and Innovation Metrics : Powerful Tools to Manage Creativity, Okrs, Product, and Business Success
Language: English
Published by Wiley, 2023
- Softcover
- New

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- Title
- Design Thinking and Innovation Metrics : Powerful Tools to Manage Creativity, Okrs, Product, and Business Success
- Author
- Lewrick, Michael
- Publisher
- Wiley
- Publication year
- 2023
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1119983657
- ISBN 13
- 9781119983651
- Illustrator
- Karim, Rukaiya
Create, manage, and measure innovation
In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you’ll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact.
The author explains how to:
- Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business results
- Deploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performance
- Use the provided hands-on tools to measure your firm’s success at creating meaningfully new and interesting products, services, and experiences
Part of the Design Thinking Series, Design Thinking and Innovation Metrics will earn a place in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.
"Synopsis" may belong to another edition of this title.
About the Author
Michael Lewrick has worked very intensively in recent years on the mindset that enables us to solve different types of problems. He is a bestselling author, award-winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.
"About the title" may belong to another edition of this title.
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