Design Thinking for Strategic Innovation: What They Can't Teach You at Business or Design School
Language: English
Published by Wiley, 2013
- Hardcover
- Used
Seller: Open Books, Chicago, IL, U.S.A.Open Books
AbeBooks seller since October 14, 2016
Condition: Used - Very good
US$ 1.49
Quantity: 1 available
Add to basketItem description from seller
Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.
Seller Inventory # mon0000837464
- Title
- Design Thinking for Strategic Innovation: What They Can't Teach You at Business or Design School
- Author
- Mootee, Idris
- Publisher
- Wiley
- Publication year
- 2013
- Condition
- Very Good
- Binding
- hardcover
- Language
- English
- ISBN 10
- 1118620127
- ISBN 13
- 9781118620120
A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits
As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications of design thinking, explains design thinking approaches for eight key challenges that most businesses face, and offers an application framework for these business challenges through exercises, activities, and resources.
- An essential guide for any business seeking to use design thinking as a problem-solving tool as well as a business method to transform companies and cultures
- The framework is based on work developed by the author for an executive program in Design Thinking taught in Harvard Graduate School of Design
- Author Idris Mootee is a management guru and a leading expert on applied design thinking
Revolutionize your approach to solving your business's greatest challenges through the power of Design Thinking for Strategic Innovation.
"Synopsis" may belong to another edition of this title.
About the Author
IDRIS MOOTEE is the CEO of Idea Couture, a global innovation rm with ofces in San Francisco, Shanghai, Toronto, London, Dubai, and Mexico City. He has worked with clients such as Amex, Burberry, BMW, Boeing, Cisco, De Beers, Kraft, Nike, Samsung, and Pepsi. A leading expert on applied design thinking, Idris speaks on strategic innovation, developing strategic foresight, and business model design through the application of design thinking. He is also the author of 60-Minute Brand Strategist, also published by Wiley.
"About the title" may belong to another edition of this title.
Open Books
Chicago, IL, U.S.A.
AbeBooks seller since October 14, 2016
Shipping rates within U.S.A.
| Item | 5 to 14 business days | 3 to 6 business days |
|---|---|---|
| First item | US$ 3.99 | US$ 7.99 |
Payment methods
Store description
Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books. We are a 501(c)3 with all proceeds going to our literacy enrichment programs.
Specialty
Used BooksSeller's business information
Open Books, Ltd.
651 W. Lake St.
Chicago, IL U.S.A. 60661
Terms of sale
All items subject to prior sale. Refunds and returns within 30 days of shipment with authorization.
Shipping terms
All orders ship within 2 business days. Most domestic orders shipped with USPS Bound Printed Matter with delivery confirmation, delivery within 2 weeks. Expedited orders ship via USPS Priority Mail. International Orders ship via USPS International Prioriry, delivery between 7-21 business days. Standard international shipping is expedited service.