Designing Business and Management

Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designing Business and Management combines practical models and grounded theories to improve organizations by design. For designing managers and managing designers, the book offers visual and conceptual models as well as theoretical concepts that connect the practice of designing with the activities of changing, organizing and managing. The book zooms in on designing beyond products and services. It focuses on designing businesses with a particular onus on social business and social entrepreneurship.

Designing Business and Management contributes to and enhances the discourse between leading design and management scholars; offers a first outline of issues, concepts, practices, methods and principles that currently represent the body of knowledge pertaining to designing business, with a special focus on perceiving business as a social activity; and explores the practices of designing and managing, their commonalities, distinctions and boundaries.

Sabine Junginger is Professor of Design and Vice Chancellor's Fellow at Northumbria University, UK. She is the author of Transforming Public Services by Design (2016), co-editor of Managing Business and Design (Bloomsbury, 2016) and The Bloomsbury Handbook of Design Management (Bloomsbury, 2017).

Sabine is the co-founder and former chairwoman of 'Politics for Tomorrow', a German non-profit, co-founder of the Swiss Service Design Network and has retained an ongoing Fellowship from the Hertie School in Berlin. She has also served on the advisory boards of several governmental public sector innovation labs, including Mindlab in Denmark, GovLab in Austria and DesignGov in Australia. She is a member of the Scientific Advisory Boards of the European Forum Alpbach and Dataport Hamburg and the OECD Government to Government public innovation program.

Jurgen Faust is president of the Macromedia University of Applied Sciences, Germany.

Dr Faust's publications include Dialogues in the realm of Managing as Designing (2004) and Managing as Designing Needs: A Theory of Design in Designing Information and Organizations with a Positive Lens (2007).