Designing Effective Health Messages
Language: English
Published by Kendall Hunt Publishing, 2017
- Softcover
- New
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
AbeBooks seller since January 28, 2020
Condition: New
US$ 95.40
Quantity: Over 20 available
Add to basketSeller Inventory # 30343991-n
- Title
- Designing Effective Health Messages
- Author
- Mackert, Michael S.; Lazard, Allison J.; Love, Brad
- Publisher
- Kendall Hunt Publishing
- Publication year
- 2017
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1524932949
- ISBN 13
- 9781524932947
New Title Now Available!
How can we make health messages culturally relevant without stereotyping?
Designing Effective Health Messages brings the perspective of advertisers to the broader health communication world. It gives straightforward overviews of relevant health communication theories, a discussion of principles of visual communication, and guidelines for plain language and clear communication.
Designing Effective Health Messages is divided into three sections:
- Section 1 provides the tools needed to design more effective health communication campaigns.
- Section 2 discusses the traditional model of health communication campaign development, execution, and evaluation.
- Section 3 uses a series of case studies to show how the authors have put these practices into action to solve real world health communication problems.
"Synopsis" may belong to another edition of this title.
About the Author
Dr.Allison Lazard is an Assistant Professor in The University of North Carolina at Chapel Hill School of Media and Journalism. Her research revolves around a core interest in how visual and interactive design influences perceptions and impact of health messages. Coming into the academy after working in the design industry, she collaborates with health experts in multidisciplinary approaches for effective communication design.
Dr.Brad Love is an Associate Director of The Center for Health Communication at the University of Texas at Austin as well as Associate Professor in the Stan Richards School of Advertising & Public Relations. His research primarily focuses on cancer communication and how digital media can be used to effectively deliver tailored persuasive messages. This work to improve psychosocial support for those affected by cancer is supported by partnerships with the Livestrong Foundation, Seattle Children's' Hospital, Stupid Cancer,and MD Anderson Cancer Center.
"About the title" may belong to another edition of this title.
GreatBookPricesUK
Woodford Green, United Kingdom
AbeBooks seller since January 28, 2020
Shipping rates from United Kingdom to U.S.A.
| Item | 10 to 27 business days | 10 to 30 business days |
|---|---|---|
| First item | US$ 19.82 | US$ 19.82 |
Payment methods
Store description
GreatBookPrices.com is your top source for finding new books at the absolute lowest prices, guaranteed ! We offer big discounts - everyday - on millions of titles in virtually any category, from Architecture to Zoology -- and everything in between. Discover great deals and super-savings, on professional books, text book titles, the newest computer guides, or your favorite fiction authors. You'll find it all - at HUGE SAVINGS - at GreatBookPrices. Browse through our complete online product catalog today. Serving customers around the world for years, we help thousands find just the books they're looking for -- at incredibly low, bargain prices.…
Specialty
TradeBooksSeller's business information
Far Corner Europe Limited
19-20 Bourne Court, 19-20 Bourne Court
Woodford Green, United Kingdom IG8 8HD
Terms of sale
Company Name: GreatBookPricesUK
Legal Entity: Far Corner Europe Limited
Address: 19-20 Bourne Court, Southend Road, Woodford Green Essex, UK IG8 8HD
Registration #: 10691061
Authorized representative: Danielle Hainsey
Shipping terms
Our warehouses across the globe are fully operational without substantial delays. We are working hard and continue to overcome the daily challenges presented by COVID-19. There have been reports that delivery carriers are experiencing large delays resulting in longer than normal deliveries to customers. See USPS's website for further detail. We would like to apologize in advance if your item arrives later than the expected delivery due date.
Internal processing of your order will take about 1-2 business days. Please allow an additional 4-14 business days for Media Mail delivery. We have multiple ship-from locations - MD,IL,NJ,UK,IN,NV,TN & GA