Designs for Fund-Raising: Principles, Patterns, Techniques
Language: English
Published by Taft Group, 1992
- Hardcover
- New
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- Title
- Designs for Fund-Raising: Principles, Patterns, Techniques
- Author
- Seymour, Harold J.
- Publisher
- Taft Group
- Publication year
- 1992
- Condition
- new
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0930807200
- ISBN 13
- 9780930807207
- Edition
- 2nd Edition
This book has often been referred to as "the bible of fund-raising." Divided into 3 sections, the book begins with a discussion of people, their tendencies and their motivations for giving. The author then examines the giving process, the makings of a cause, and the 3 key qualifications for raising substantial sums. More detailed information follows on campaigns, development, and the 10 special aspects of fund-raising.
"Synopsis" may belong to another edition of this title.
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