Determinants of Relationship Continuity: A Mediational Study of Relationship Quality and Word of Mouth

Chaudhary, Abdul Haseeb

ISBN 10: 3330025832 / ISBN 13: 9783330025837

Published by LAP LAMBERT Academic Publishing, 2016

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Bibliographic Details

• Title: Determinants of Relationship Continuity: A Mediational Study of Relationship Quality and Word of Mouth
• Publisher: LAP LAMBERT Academic Publishing
• Publication Date: 2016
• Language: English
• ISBN 10: 3330025832
• ISBN 13: 9783330025837
• Binding: paperback
• Condition: New
• Book Type: book

About this title

Synopsis

Employees are claimed to be one of the most important strategic key asset of organization. In today's competitive world, departing of the skilled employees is immense dilemma for organizations especially at managerial level. Organizations not only bear the cost of hiring and training of these mangers but also these managers act as intellectual capital as they possess knowledge and information of the key strategic areas. This study has looked at the factors such as self-efficacy, work environment and workplace bullying behavior which governs the psychological patterns of employees in an organization. This book studied behavioral factors of employees which prove to be the reason for financial benefits of organization but also become the source of retaining skilled employees within organization, which was referred to as relationship continuity in this study.

About the Author

Abdul Haseeb Chaudhary is a lecturer in management and marketing area. His interest areas include management, marketing, multivariate analysis and teaching business professionals. Haseeb received his MSBA and BBA degrees from NUML. He is teaching in NUML and has worked in National Bank of Pakistan before. Haseeb dedicates this book to his father.