Developing Health Promotion Programs

Anspaugh, David J.,Dignan, Mark B.,Anspaugh, Susan L.

ISBN 10: 1577663918 / ISBN 13: 9781577663911

Published by Waveland Pr Inc, 2004

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Synopsis:

This authoritative volume establishes the groundwork necessary to combine the demands of needs and management in the development of health promotion programs. After a foundational basis is established, design concepts and goals of successful programs for corporate and community settings are introduced. The authors incorporate a diverse selection of approaches to effective modeling, including social ecological, change theories, health belief, and transtheoretical models. The process of developing and implementing techniques for conducting a needs assessment is described, as well as the utility of assessment instruments. The authors outline the considerations for devising a program plan and its administrative, marketing, and financial issues. A discussion of the various methods used to evaluate a program s effectiveness follows. In each chapter these topics are illustrated in case studies with practical and realistic applications. Appendices include a list of related Web sites, guidelines for worksite health promotion directors, examples of PAR-Q and health histories, sample consent forms, a resource list of professional associations, organizations, and vendors, and an illustration of results from a health risk appraisal.

From the Publisher: Titles of related interest also from Waveland Press: Doyle-Ward, The Process of Community Health Education and Promotion (ISBN 1577664388) and Simons-Morton et al., Introduction to Health Education and Health Promotion, Second Edition (ISBN 0881338451).

Bibliographic Details

Title: Developing Health Promotion Programs
Publisher: Waveland Pr Inc
Publication Date: 2004
Binding: paperback
Condition: Very Good