The credit card industry today is a multi-trillion dollar business that employs hundreds of thousands of people across the globe and impacts literally billions of people every day. Yet there is no comprehensive book or reference material available in the marketplace that provides fact-based perspectives on how to develop and manage a successful card business - despite the significant demand from all those involved in the industry. Developing and Managing a Successful Payment Cards Business offers information, analysis, observations, perspectives and advice on developing and managing a card business. There is comprehensive coverage of all areas including card business strategy, product development, customer acquisition and retention strategies, and product marketing techniques. The book also reviews underlying infrastructure components relating to operations and systems including risk management and transaction processing and suggests improvement techniques. There is detailed discussion on portfolio performance and profitability evaluation, as well as new technology developments and emerging payment systems such as chip cards and mobile payments.

About the Author

Jeff Slawsky is one of the bankcard industry's true pioneers. He developed and implemented the first ever frequent flyer credit card product and the first ever chip-based loyalty card. He has held senior positions with HSBC, Bank One and Bank of Boston, and now works as an independent consultant to the global financial services industry. He teaches at the Visa Bankcard Business School in the UK and has done so for the past ten years. He is also a faculty member at the American Bankers Association's (ABA) Bankcard Management course. Jeff lives in Boston. Samee Zafar is a director in the London office of Edgar, Dunn & Company, a global management consultancy. He has worked for many years as a management consultant advising large financial institutions in Europe and North America. Previously he has held leadership positions with PricewaterhouseCoopers and Scient Consulting in London and New York. Samee has published several articles in leading industry publications and is a regular speaker at industry conferences and seminars.

"About this title" may belong to another edition of this title.

Store Description

We are dedicated to providing customers with easy, flawless transactions and excellent books! We provide 100% customer satisfaction and are always here to answer any questions or concerns for our customers.

Visit Seller's Storefront

Seller's business information

Farm For Books Inc
1734 Bellaire Street, Denver, CO, 80220, U.S.A.

Sale & Shipping Terms

Terms of Sale

Shipping Terms

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	4 to 14 business days	3 to 8 business days
First item	US$ 5.50	US$ 12.75

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.