Dictionary of Advertising and Direct Mail Terms

Imber, Jane & Betsy-Ann Toffler

ISBN 10: 0812037650 / ISBN 13: 9780812037654

Published by Barron's Educational Series, Inc. (1987), New York, 1987

About this Item

Appears to be new book. Price sticker on front cover. ; Barron's Business Guides; 1 x 6.8 x 4.1 Inches; 514 pages.

Seller Inventory # 13793

Bibliographic Details

• Title: Dictionary of Advertising and Direct Mail Terms
• Publisher: Barron's Educational Series, Inc. (1987), New York
• Publication Date: 1987
• Language: English
• ISBN 10: 0812037650
• ISBN 13: 9780812037654
• Binding: Softcover
• Condition: Fine+
• Seller catalogs:
  • Reference

About this title

Synopsis

The series of "Dictionary" of business programs is one of the most well designed, valuable, and widely read business books published. In a handy size, excellently organized, quick and easy reference can be made to any topic in the subject.