Be Different or Be Dead : Your Business Survival Guide
Language: English
Published by Granville Island Publishing, 2009
- Hardcover
- Used
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
AbeBooks seller since January 28, 2020
Condition: Used - As new
US$ 47.18
Quantity: 10 available
Add to basketItem description from seller
Unread book in perfect condition.
Seller Inventory # 6209800
- Title
- Be Different or Be Dead : Your Business Survival Guide
- Author
- Osing, Roy
- Publisher
- Granville Island Publishing
- Publication year
- 2009
- Condition
- As New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1894694694
- ISBN 13
- 9781894694698
In this book, Roy reveals how to BE DiFFERENT in the critical aspects of your business including your business strategy, marketing and sales disciplines and customer service.
BE DiFFERENT topics and business building strategies include:
BE DiFFERENT or be dead: there is no other choice
The Only statement the birth of differentiation
Benchmarking the enemy of BE DiFFERENT
Dumb your strategy down
Be anal about execution
Customerize your marketing
Adopt a Customer Learning and Secrets marketing ethic
Introduce Holistic Offers, not products
Serve your customers don t service them
Vary the treatment to dazzle your customers
Brand your Sales Warriors
"Synopsis" may belong to another edition of this title.
About the Author
Osing is an accomplished speaker and presenter. He presents his ideas in a compelling and entertaining style that captivates and motivates audiences.
"About the title" may belong to another edition of this title.
GreatBookPricesUK
Woodford Green, United Kingdom
AbeBooks seller since January 28, 2020
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